If you're already antsy about your Black Friday haul this year, just know that you'll likely be able to snag a bunch of your Amazon stuff early. Yup, October Prime Day is back for another round.
The event, officially coined as Prime Big Deal Days, is Amazon's Prime-exclusive fall sale event that falls right in the sweet spot between actual Prime Day in July and Amazon's Black Friday event (which will kick off with no time to breathe after Big Deal Days, no doubt).
But with Amazon offering decent deals every day of the week year-round anyway, it's easy to get your wires crossed when it comes to the legit kickoff. We've got you covered with the full schedule, plus any other details you might need to know.
What time does Prime Big Deal Days 2024 start?
Considering the fall event is commonly referred to as "October Prime Day" (maybe even more so than its actual name), you've probably gathered that it's in October. Amazon announced official dates on Tuesday, Sept. 17: Prime Big Deal Days 2024 will start on Tuesday, Oct. 8 at 12:01 a.m. PT and run through Wednesday, Oct. 9.
The deals run for two full days with new deals dropping as often as every five minutes throughout the event. While most deals that go live on the first day typically hang around through the second, some are time-sensitive, like lightning deals that have been fully claimed or a viral item that has sold out.
When does Amazon Prime Day 2024 end?
The 48-hour Prime Big Deal Days shopping period officially closes at 3:01 a.m. ET (12:01 a.m. PT) on Oct. 9, but many deals tend to linger for days (weeks, even) after. But again, if you're in the market for a very specific hot ticket item, we recommend grabbing it as soon as you see it on sale.
What are the best Prime Day deals?
Seriously, what even goes on sale for Prime Day? Everything?
Like the OG Prime Day in July, Prime Big Deal Days is a great time to buy things like Apple products, robot vacuums, TVs, Ninja kitchen gadgets, headphones, and of course, Amazon's own devices like Echos and Fire tablets. But the mere presence of the discounts doesn't mean you should buy something you don't need just because it's on sale — it also doesn't mean every deal is a true steal. Our guide on what to buy and what not to buy on Prime Day lays out the items that actually pop off on Prime Day, plus a few common deals that aren't worth it.
Better yet, follow along with our coverage of the best deals (including early ones!) in every category to know what's worth adding to your cart in real time. If you're not ready to hit "add to cart" on anything just yet, treat yourself to food delivery: Prime members who are new to Grubhub+ (a free Prime membership perk) can get $10 off a $15 order with code PRIME10 through Oct. 7.
We've also passed down our best tips on how to do your own deals scouring this Prime Day, from price trackers to our favorite Alexa shopping hack. We'll be updating all of our Prime Day guides as more intel comes in ahead of the sale, so be sure to check back.